Incase Alloy Collection

Product Development | Project Case Study

Incase developed a custom material to reflect how surfaces, especially soft surfaces, are not just limited to matte or shine but can also express dimension and movement. Major considerations consisted of the reflection of light and a monochrome palette. The main body material is a custom nylon treated in a dye bath that creates a permanent wrinkle effect. The wrinkle, combined with a subtle metallic sheen, provides a cool surface effect.

Role

Product development support, custom fabric development, custom trim development, sample coordination, vendor communication.

Project Team

Industrial Design - Tim Wall & Evan Hong

Product Development Manager - Scott Davis

Product Developers - Kyle Pennel & Amie Gutierrez

Press

Hypebeast Uncrate Complex Tech Crunch

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Incase Pathway | Product Development

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Incase Terra | Product Development